Rubia is a modern beauty brand rooted in minimalism and intention. With a focus on enhancing natural beauty through high-quality, everyday essentials.

Studio Kynd partnered with Rubia to craft a thoughtful brand strategy, visual identity, and packaging design that reflects the brand’s refined yet approachable ethos. The result is a timeless and empowering aesthetic where simplicity meets substance, and every detail is designed to elevate the ritual of beauty.