I am Niobe, a designer, storyteller, and founder of Studio Kynd.
I didn’t begin my journey in design. I started out in nursing, caring for people during their most vulnerable moments, learning to hold space, to lead with empathy, and to trust the quiet wisdom within. It was meaningful work, but deep down, I knew there was something else calling me.
Studio Kynd was not born from a business plan. It began as a creative outlet, a way to find light during a season of change. What started with late-night design sessions and playful experimentation soon evolved into something so much bigger: a studio rooted in intention, storytelling, and soul.
Since launching in 2020, Studio Kynd has become a space where beauty and strategy meet where soulful brands are born from clarity, crafted with care, and aligned with something deeper. Every brand we create is an extension of someone’s truth. It’s not just about how it looks, but how it feels.
Whether I am designing from the desert, the jungle or an apartment in the city, somewhere far away, this work is guided by intuition, a love for connection, and a belief that the brands we build should feel just as aligned as the lives we’re here to live and because giving back matters—Studio Kynd plants a tree for every project we complete. A gentle reminder that our impact can ripple far beyond our screens.
If you’ve landed here, I’d love to get to know your story, too. Let’s create something beautiful together.
With love,
Niobe x
